A newly established sister brand of Pilgrim Clothing to target a younger audience. I managed digital design tasks including EDMs, social media and website management.
Social Media
Daily tasks would be to create a curated edit of products to push for increased sales on Instagram stories. Following a theme or a current campaign to further promote the brand.
Video Editing
Videos are a great way to showcase products and get a better understanding of the material and shape. I would edit videos taken at photoshoots to use for social media in line with our social media topics for the day on stories. Music is also used to suit the brand and create a mood for the audience.